We've been following along with New York based label, Grei, over the last number of years as they've slowly evolved their brand and collections. Established in 2011, Grei is led by one designer and one art director, a creative union with a deep appreciation for the colour grey; Grei now creates complete collections for both men and women. Built from fabrics with texture, unique prints and other interesting characteristics, like hand-dyed indigo pieces, all are made in New York City and hand finished in Brooklyn. The short sleeve popovers in their custom Leaf Print and Cubiq Denim are a couple of standouts, as are the 70's inspired bound woven Track Short and the Japanese arrow printed hooded Baja Popver.
From today until Friday August 19th, use code FREEMANBRAND at checkout for 20% off their shop, sale included.
"Andrew Spargo and Larry Paul came together with intent to complete every guy’s outfit with a third piece — scarves, bandanas and pocket squares. Organically gaining a female following, today GREI.™ is a comprehensive offering of apparel and accessories designed with both men and women in mind. All GREI.™ creations are made predominately in New York City and hand finished in Brooklyn. The company’s hand-dying techniques have gained popularity with loyal followers that appreciate artisanal work that is often overlooked with the industry’s mass manufacturing process."